Most brand teams mean well — but many don’t deeply understand the emotional, physical, and psychological realities of the parents they serve. These workshops are designed to close that gap, equipping your team with real-world insight, language that builds trust, and campaign strategies that connect with the heart.
Whether your team is full of marketers, designers, product developers, or CX professionals — this is the real-world parenting immersion they didn’t know they needed.
Sometimes, it takes a fresh set of expert eyes to spot what’s missing. My business audits are a deep dive into your brand’s messaging, content, and customer journey — all viewed through the lens of parents themselves. I assess how your campaigns, copy, visuals, and products are landing with your target audience, highlighting strengths while identifying gaps or risks that could damage trust. You’ll walk away with a clear action plan to fine-tune your messaging, align with parent needs, and create marketing that resonates, reassures, and converts.
When you need tailored guidance, I offer dedicated one-to-one consulting designed specifically for parenting brands. Together, we’ll uncover what your audience really wants, refine your brand voice, and build marketing strategies that resonate with parents at every stage. Whether you’re shaping a new campaign, struggling with messaging, or looking for growth opportunities, I’ll provide clear, practical advice rooted in both professional expertise and years of working directly with families. The result? Confident decisions, stronger campaigns, and strategies that connect authentically — without the guesswork.
sales & Marketing for parenting brands brochure (pdf)
Download